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Free AI Check
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10 real customer questions across 4 AI platforms. Who gets named, and your top 3 fixes.
AI visibility for Law firms
Get your law firm recommended by AI
People ask AI for a lawyer at stressful moments. AI leans heavily on legal directories, attorney profiles and clear practice-area pages to decide which firms to name.
Real buyer questions
What your customers ask AI
Best personal injury lawyer near me?
Which divorce attorney in [city] offers a free consultation?
Do I need a lawyer for [situation] in [state]?
Top-rated estate planning attorney in [area]?
How much does a DUI lawyer cost in [city]?
Is [firm name] a good law firm?
The evidence
Where AI looks
These are the sources that shape AI answers for law firms. We check which ones already mention you and whether the facts match.
| Source | Why it matters |
|---|---|
| Google Business Profile and reviews | Why it mattersThe firm's local details, reputation and client feedback. |
| Legal directories | Why it mattersAvvo, Justia, FindLaw, Martindale-Hubbell and Super Lawyers provide detailed firm and attorney profiles. |
| State bar listings | Why it mattersConfirm attorneys are licensed. |
| Local articles and press | Why it matters“Best lawyers” articles and editorial mentions provide independent evidence. |
| Attorney bio pages | Why it mattersCredentials, bar admissions and experience connect each attorney to the firm. |
| Practice-area pages | Why it mattersPlain answers to common legal questions give AI useful text to quote. |
The priority list
What we fix first
- 1
Claim and complete each attorney's legal directory profiles, matching the firm's details exactly.
- 2
Write practice-area pages that answer real client questions in plain language.
- 3
Build attorney bio pages with credentials, bar admissions and Person schema.
- 4
Add LegalService and Attorney schema.
- 5
Create a review and mentions plan that follows your state bar's advertising rules.
What winning looks like
Be the name inside the answer
A clear, trusted business profile gives AI something specific to recommend: the right service, proof and next step.
Example answer · ChatGPT
Who's a good personal injury lawyer in Atlanta?
- 1.Harlow & Pierce Injury Law (4.9 stars, 221 reviews), free consultation, no fee unless you win
Pricing
Start free. Go as far as you need.
Every price is published. Choose the DIY route or let us do the work with you.
- DIY
AI Visibility Kit
$47
Do it yourself: workbook, 3 guides and a 30-day plan.
- Done with you
AI Visibility Audit
$297
We test 50 questions and hand you a ranked fix plan in 3 business days.
- Most popular
Get Named
$997/mo
We do the work and report your AI visibility every month. No setup fee.
FAQ
Frequently asked questions
Do bar advertising rules affect this?
Yes. We keep all content factual and follow your state bar's rules; you approve everything before it goes live.
Which directories matter most?
The ones AI already cites for your practice area and city. Your audit shows which.
Can you guarantee clients?
No. We improve the signals AI uses and report how often your firm is named.